Wonderfool

Infographic

Woooooow! Our sweetest and craziest brand is back.

The cake mage proposed the challenge of shaping the little tricks and secrets that he gives to his brand-new apprentices. Tasting a piece of his magnificent cakes we created an explaining summary, in the way of an infographic, informing step by step of the process to follow in his courses. We are aware that it could get a little complex to elaborate one of his amazing cakes, that’s why we created this project in a very visual way to make the path easier for his “padawans”.

A tasty mix of creativity, color and simpleness established on a solid base of information of every step and necessary data for the elaboration.

Sugar!

Project

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Making of

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Credits

Client:
Wonderfool

Art Direction:
Drool Studio

Concept:
Fernando José Navarro
Edu Martínez

Creative Director:
Fernando José Navarro
Edu Martínez

Art Director / Graphic Design:
Fernando José Navarro
Edu Martínez